SCORE WITH NIL: DIY Strategy Guide for Student-Athletes**
Build Your Brand. Pitch Like a Pro. Secure the Deal.**
Before you pitch a single brand, you need a plan.
SCORE WITH NIL is the ultimate DIY NIL strategy guide for high school and college athletes who want to start landing brand deals—without waiting on an agent or agency to do it for them.
This guide teaches you exactly how to build a strong personal brand, pitch yourself professionally, and position your profile so that brands see your value—even if you don’t have a huge following yet.
What’s Included:
A clear breakdown of how to build a personal brand that attracts NIL deals
Step-by-step instructions for crafting professional pitch emails (with templates)
A fully editable Canva media kit template to present your brand to sponsors
Strategies for identifying and contacting the *right person* at any brand
Guidance on using platforms like OpenSponsorship, Icon Source, MOGL, and NOCAP
A tutorial on using Instagram Insights to track performance and pitch with real data
Key legal reminders to help protect your eligibility with every deal
Who this is for:
Athletes with large or small followings (brands care about content and engagement, not just follower count)
Student-athletes ready to monetize their name, image, and likeness
Parents, coaches, and mentors who want to guide their athletes the right way
Athletes who want to take control and stop waiting for opportunities to find them
This guide will help you:
* Stop wondering where to start with NIL and actually take action
* Feel confident pitching yourself to brands
* Understand what brands look for—and how to give it to them
* Avoid mistakes that could cost you eligibility or credibility
This is your playbook for building influence, getting noticed, and making money—on your own terms.
SCORE WITH NIL: DIY Strategy Guide for Student-Athletes**
Build Your Brand. Pitch Like a Pro. Secure the Deal.**
Before you pitch a single brand, you need a plan.
SCORE WITH NIL is the ultimate DIY NIL strategy guide for high school and college athletes who want to start landing brand deals—without waiting on an agent or agency to do it for them.
This guide teaches you exactly how to build a strong personal brand, pitch yourself professionally, and position your profile so that brands see your value—even if you don’t have a huge following yet.
What’s Included:
A clear breakdown of how to build a personal brand that attracts NIL deals
Step-by-step instructions for crafting professional pitch emails (with templates)
A fully editable Canva media kit template to present your brand to sponsors
Strategies for identifying and contacting the *right person* at any brand
Guidance on using platforms like OpenSponsorship, Icon Source, MOGL, and NOCAP
A tutorial on using Instagram Insights to track performance and pitch with real data
Key legal reminders to help protect your eligibility with every deal
Who this is for:
Athletes with large or small followings (brands care about content and engagement, not just follower count)
Student-athletes ready to monetize their name, image, and likeness
Parents, coaches, and mentors who want to guide their athletes the right way
Athletes who want to take control and stop waiting for opportunities to find them
This guide will help you:
* Stop wondering where to start with NIL and actually take action
* Feel confident pitching yourself to brands
* Understand what brands look for—and how to give it to them
* Avoid mistakes that could cost you eligibility or credibility
This is your playbook for building influence, getting noticed, and making money—on your own terms.
